The Equipment and Tool Institute announces the launch of its updated website, www.etools.org. The completely redesigned website provides members with easy access to essential information, ETI event details, ETI Member search, key documents and presentations, an industry events calendar, job postings and important industry information.
The new ETI website offers a clean, modern design, easy-to-navigate functionality, and a content-rich site experience and features streamlined access to ETI sub sites including ETI’s Events, TEK-NET Library, market research, and OEM data licensing information. There is also a section dedicated to prospective members where they can find key information about ETI, the benefits of membership, and how to join ETI.
“We strive to continually add to our member offerings and our new website is a major step towards enhancing the ETI membership experience. This is our communication tool aimed at establishing a closer relationship with our membership and to attract new members.” says ETI Marketing Manager, Jessie Korosec. “We want our members to be one click away from useful and pertinent information. Visitors to the new site can stay informed with the latest ETI and industry news through our online blog. The blog contains richer content and exclusive articles and information such as technical information, legislation updates, industry related stories, ETI event recaps, and our press releases.”
The new ETI website will also provide social media integration and direct links to ETI’s Facebook, Twitter, and LinkedIn pages, where company and industry updates appear on a regular basis.
“ETI appreciates the hard work, input, and vision of our website committee – Brian Herron (Drew Technologies),Tom Kotenko (Snap-on), Robert Vogt (IOSiX). Their knowledge, user perspective, and assistance in developing the new site has been invaluable”, said Korosec.
Founded in 1947, the Equipment and Tool Institute is a trade association of automotive tool and equipment manufacturers and technical information providers. ETI’s mission is to: Advance the vehicle service industry by providing technical data and open dialog between the manufacturers of transportation products, government regulators and the providers of tools, equipment and service information.
For more details about ETI programs and activities, contact Jessie Korosec, Marketing and Events Manager, Equipment and Tool Institute, 37899 12 Mile Rd, Suite 220, Farmington Hills, Michigan 48331. Phone: 248-656-5085; e-mail: [email protected].
