AutoZone Extends Liberty Bowl Title Sponsorship – UnderhoodService

AutoZone Extends Liberty Bowl Title Sponsorship

AutoZone has announced it will extend its title sponsorship of the AutoZone Liberty Bowl college football bowl game through 2013. AutoZone is currently in the fourth year of a five-year title sponsorship of this event.

AutoZone has announced it will extend its title sponsorship of the AutoZone Liberty Bowl college football bowl game through 2013. AutoZone is currently in the fourth year of a five-year title sponsorship of this event.

"The investment we have made in the AutoZone Liberty Bowl has proven to be a very successful way of reaching a key audience, the fans of college football," said Lisa Kranc, senior vice president of marketing for AutoZone. "In addition to being a good business partnership, our AutoZoners and our customers tell us they appreciate our support of this great event. We are pleased and honored to announce this five year extension."

The 49th edition of the AutoZone Liberty Bow was played on Dec. 29, 2007, between the University of Central Florida, champions of Conference USA, and Mississippi State University of the Southeastern Conference. The game was a sell out.

"We could not be happier with this decision by AutoZone to extend its contract to 2013," said Steve Ehrhart, executive director of the AutoZone Liberty Bowl. "Having a home town company step up in this way is a giant leap forward as we continue to strive to make this yearly classic a memorable experience for the student-athletes, the universities and their fans. This new contract affirms AutoZone’s commitment and gives us a great deal of confidence as we begin planning for our 50th anniversary bowl game next year."

While being one of several presenting sponsors for many years, AutoZone became the title sponsor of the AutoZone Liberty Bowl in 2004.

You May Also Like

Continental Releases 67 New Part Numbers

Twenty-two new import part numbers, as well as 39 new pulley and tensioner part numbers, are immediately available.

Continental announced a continued development of its import line of products with the addition of 22 new part numbers, as well as the expansion of its metals program, including 39 new pulley and tensioner part numbers. The new product line extensions are immediately available, Continental said.

39 Tensioners and Pulleys

Standard Motor Products Introduces 268 New Numbers

The release provides new coverage in 75 product categories and 80 part numbers for 2023 and 2024 model-year vehicles, SMP said.

BCA Bearings Unveils 2024 Endless Summer Promotion

The Endless Summer promotion runs from May 1 through June 30, 2024.

Clarios to Supply High-Performance AGM Battery to Major OEM

It offers up to 80% reduction in CO2 emissions over traditional AGM batteries, in many cases, Clarios said.

Philips Announces GoPure GP5212 Automotive Air Purifier

It uses a 3-layer filter to deliver cleaner, healthier, fresher air on the go, Lumileds said.

Other Posts

Snap-on Announces Latest Software Release

The latest software includes new coverage and guided component tests and features.

AACF Launches 65th Anniversary Fundraising Initiative

The campaign aims to raise $65,000 through 1,000 donations of $65 each.

BendPak Founder Don Henthorn Passes Away

Grew company from small machine shop to global leader in car lifts and garage equipment.

ASE Practice Tests Available Online

You can get a good idea of what to expect by adding the official ASE practice tests to your study plans.