Aftermarket Jam: Aftermarket Auto Parts Alliance Makes Beautiful Music at 2009 Convention – UnderhoodService

Aftermarket Jam: Aftermarket Auto Parts Alliance Makes Beautiful Music at 2009 Convention

The convention also featured 18 business seminars, all accredited by the University of the Aftermarket.

Nashville — Parts professionals at all levels must embrace the vehicle electronics revolution in order to take advantage of the opportunities they can provide to the aftermarket, said Frank Ordonez, vice president, Delphi Corp., and president of Delphi Product & Service Solutions. “We need to get this revolution going. There’s a lot of opportunity for us.”

Attendees of the Aftermarket Auto Parts Alliance 2009 convention in Nashville speak to a vendor on the show floor. Photo by Pat Garin,

Ordonez made his remarks at the general session of Aftermarket Auto Parts Alliance’s 2009 convention, dubbed “Aftermarket Jam 2009” in Nashville at the Gaylord Opryland hotel. More than 1,700 distributor shareholders, outside sales professionals, store managers and owners/managers of affiliated automotive service facilities attended March 4-8.

“Parts stores need the vehicle electronics product expertise,” said Ordonez, in order to take market share away from automotive dealerships. “Technicians are counting on the WDs, parts stores or the jobbers. They must have the right products on the shelf. Parts stores can be the specialists.”

There are three big ideas the aftermarket must embrace because they’re on the minds of the buying public, Ordonez said. They are: safety, staying connected and being green.

“They’ve come to expect they’ll walk away from nearly every accident,” Ordonez said. As a result, an average of $700 in safety equipment is added to every new vehicle.

Connectivity is another vastly evolving segment of the industry. Industry research shows that by 2010, 25-30% of vehicles will be equipped with telematics. Ordonez believes the key to making telematics successful for the aftermarket is to find a business model and make it comprehensive. Any telematics system, if it reports data to repair professionals, must be passive. “Consumers aren’t going to hook up their cell phone to upload data to us. It has to happen automatically.”

The third big idea — green — “is a subject on the minds of everyone,” Ordonez said. “Tighter regulations of carbon dioxide emissions are imminent.” The federal goal of 35 mpg by 2020 will require a 40% increase in efficiency. “We’re facing a significant challenge.” Diesel is a short-term way to lower emissions, Ordonez said.

“Why has a continent like Europe gone diesel the way it has? It’s 40% more efficient than the gasoline engine.”
Americans drive 60% of their time on the highways, which is where diesel is at its best, he said. On highways, hybrids autos are working on gasoline anyway. “Diesel is the quickest way to become more efficient and reduce emissions, but we also must move beyond this.” Ordonez pointed to compressed natural gas (CNG) and gas direct injection (GDI) vehicles, which provide higher fuel economy and fewer emissions, as methods to achieving the 35 mpg goal. “There’s still a lot to be done with gas engines,” he said.

The convention also featured 18 business seminars, all accredited by the University of the Aftermarket. More than 110 vendor booths filled about 70,000 square feet of the Gaylord Opryland’s exhibit hall. 

You May Also Like

SMP Introduces 276 New Part Numbers

Included in the release is new coverage for 77 product categories.

Standard Motor Products (SMP) has introduced 276 new part numbers since the start of the year. Included in the release is new coverage for 77 product categories, and 43 part numbers for 2022 and 2023 model-year vehicles.

Evident in this release is SMP’s continued commitment to the hybrid and electric vehicle market through its Standard and Four Seasons brands. This release includes a universal Battery Pack Charging Cord for electric vehicles, as well as a multitude of parts for hybrid vehicles. Brake Pedal Travel Sensors are now offered for several hybrid models, including the 2017-11 Lexus CT200h and 2019-2014 Toyota Highlander. Park Assist Cameras are now available for the 2012-2010 Lexus HS250h, and a Power Sunroof Motor is now available for the 2020-2013 Nissan Pathfinder. A total of 88 new Sensors, Switches, Actuators, and Connectors have also been added, including Power Door Lock Actuators, Charge Air Coolers, and Vehicle Speed Sensors, expanding SMP’s powertrain-neutral coverage.

Mitchell 1 to Hold Shop Management Workshop in Orlando

Registration now open for two-day training event.

Continental Offers 12 New Blower Motor SKUs 

Applications deliver late-model coverage for 20 popular import and domestic vehicles.

Dorman Launches New Repair Solutions

Among the new releases are Dorman OE FIX repair solutions designed to help save time, money or increase reliability.

Opus IVS Announces Launch of Master Class Free Training Series

Seminars and coursework focused on advanced vehicle technologies for those wishing to advance their skills.

Other Posts

Autoshop Solutions Partners With Turnkey Marketing

Both companies only focus on the automotive aftermarket and have the same goal of keeping those bays full.

AP Emissions Releases January New Part Number Update

The release includes direct fit EPA converters covering more than 6.6 million vehicles in operation.

.01 Micron Superstar Filter

The .01 Micron SuperStar Filter includes a differential pressure gauge and comes with mounting brackets.

Dayco Expands H-D Belt Kit Line

Dayco says six new SKUs cover hundreds of thousands of Class 8 fleet vehicles on the road today.