A.R.E. announces it has launched a revamped website that allows visitors to quickly find the truck cap or tonneau cover that best suits their lifestyle needs while also increasing communication between the manufacturer and its customers.
The updated website, www.4are.com, lets shoppers easily research A.R.E. products, warranty information and the nearest A.R.E. dealer. With the click of a button, truck cap shoppers can compare the features of A.R.E.’s most popular covers, including the stylish Z Series, the mid-high roof MX Series and the rugged Deluxe Commercial Unit. Those shopping for a flat cover can quickly evaluate the benefits of the company’s fiberglass LSII and LSX products by choosing the "Tonneau Covers" link.
A.R.E.’s website also allows for improved communication with visitors through its "Click for Live Help" feature, Spanish-language mode and links to social media sites.
"Visitors to the updated website are one click away from our YouTube channel, where they can see a video of our truck caps being manufactured, as well as the A.R.E. Facebook page, Twitter and BlogSpot column," said Bryan Baker, director of marketing, A.R.E. "These social media sites create better two-way communication that allows us to respond to customer ideas and product questions faster than ever before. We value truck owners’ opinions about the features that will maximize a truck’s functionality in their daily lives, and these sites help us meet our ultimate goal of delivering a quality, effective truck cover."
Popular features of the A.R.E. website remain, including the "Build Your Own Cap" option that allows shoppers to create a customized truck cap right on their computer screen.
A.R.E. began manufacturing aluminum frame truck caps in 1969 and has become a leading manufacturer of fiberglass truck caps and hard tonneau covers. At its ISO-9001:2008-certified manufacturing facilities, A.R.E.’s more than 500 employees create the products that are sold through a network of more than 600 independent authorized dealers. For more information, contact A.R.E. at 400 Nave Rd. S.E., P.O. Box 1100, Massillon, OH 44648, email [email protected] or visit www.4are.com.
