Trico Products, one of the world’s largest manufacturers of wiper blades and systems, will be offering a strategic 2010 Spring Promotion Campaign from March 15 through May 15 to drive more store traffic and increase wiper blade sales.
TRICO “It’s Raining Rebates" is offering the opportunity for drivers to save $15 in rebates on a pair of TRICO NeoForm wiper blades, $10 on a pair of TRICO Tech/TRICO Flex wiper blades, $10 on a pair of TRICO Teflon Blade wiper blades and $5 on a pair of TRICO ExactFit wiper blades. Drivers can receive their rebate forms at participating TRICO retailers or installers. They can also register online at tricorebates.com and print off the rebate form.
According to Kevin O’Dowd, global director of marketing for Trico Products, “We all know our weather can be unpredictable and our driving environment can be aggressive. It’s important that everyone have the best wiper technology for the best visibility. Automotive service professionals can confidently share with their customers the benefits of using TRICO wiper blades. And, TRICO would like to reward those technicians and counter people who sell/service with Trico Products.
“This will be a significant campaign with tremendous marketing. We have planned a wide distribution of POP materials, as well as a service professional reward kit outlining how the points from this program can be redeemed at giftcertificate.com. More information on this campaign is available by calling (800) 388-7426.
“It is our goal with the TRICO “It’s Raining Rebates” promotion to remind drivers to take a look at their wiper blades, save money and be safer on the road. We feel this program will be a win-win not only for everyday drivers, but also for all our valued technicians and counter people,” said O’Dowd.
For more than 90 years, TRICO has been one of the world’s largest manufacturers of wiper blade products and systems with major operations in Asia, Australia, North America, South America and the European Union. For more information on TRICO product lines, contact Trico Products at (800) 388-7426, or visit http://www.tricoproducts.com.
