Wagner Brake Products has received the 2005 Category Management Award from Parts Depot, Inc. in recognition of the brand’s efforts in targeting and achieving significant increases in product line coverage and year-over-year sales. Wagner Brake Products are manufactured and marketed by Federal-Mogul Corporation.
The Parts Depot award is presented annually to the manufacturer supplier that best applies modern category management strategies to address the evolving needs of professional and do-it-yourself customers. The Wagner team worked with Parts Depot to increase the distributor’s brake parts application coverage resulting in increased comparable sales. Based on the success of the Wagner program, Parts Depot has announced it will continue to expand application coverage within the brake category in 2006.
"This award reflects Federal-Mogul’s continued success in supporting the business objectives of one of our most important customers," said Joseph P. Felicelli, executive vice president, Aftermarket Products and Services, Federal-Mogul. "We are very pleased to have had the opportunity to work with Parts Depot in leveraging the full power of the Wagner Brake brand and product line."
For more information regarding Wagner Brake products, contact your Wagner Brake supplier, visit www.federal-mogul.com, or write to: Wagner Brake Products, Federal-Mogul Corporation, 26555 Northwestern Highway, Southfield, MI 48034.
