SKF now offers a technical e-newsletter as an element of its Pole Position program. The Pole Position e-newsletter provides automotive technicians with the industry’s latest technical tips, failure analysis data and product information.
“The Pole Position technical e-newsletter provides our customers with another channel to access the latest industry information so they can maintain the most profitable repair business possible,” says Per Jacobsson, director of marketing, SKF Automotive Division. “Our new technical e-newsletter complements the existing printed elements of our Pole Position program, and now allows us to communicate to our audiences through both print and on-line channels.”
Automotive technicians must sign up for the Pole Position technical e-newsletter by visiting www.vsm.skf.com and clicking on the Pole Position icon.
The SKF Pole Position Program provides automotive technicians with up-to-date technical information, training literature and product knowledge to help them maintain a profitable repair business. In addition to providing knowledge for past and present vehicles and today’s marketplace, SKF also is providing information about products, vehicles and technologies associated with the automotive industry’s future.
Additionally, members of the program automatically receive an entry into a drawing to become an honorary pit crewmember for Richard Childress Racing’s No. 31, No. 29 or No. 07 Team for the final race of the 2006 season in Homestead-Miami.
To sign up for the SKF Pole Position Program, visit www.vsm.skf.com.
