Chicago Pneumatic (www.cp.com), a global leader in the design, manufacture and distribution of innovative aftermarket tools, accessories and compressors, is inviting automotive technicians to take the CP7740 Challenge, a 60-day money-back guarantee trial of the 1/2-inch impact wrench with the best power-to-weight ratio in the market.
To promote the CP7740 Challenge, Chicago Pneumatic has launched www.CP7740Challenge.com, a website that plays on the combative sport of boxing to tout the product specifications of this lightweight heavyweight – a 2.7 pound, 1/2-inch impact wrench featuring 500 ft.-lbs. of torque. Videos on the site show hot rod designer and TV personality Rich Evans demonstrating the CP7740’s real-world strength, removing rusty lug nuts, tightening clamps and taking advantage of the tool’s small size to reach hard to access bolts.
“CP7740Challenge.com is a fun way for us to interact with our customers and promote one of the industry’s most innovative new tools,” said Paul Humphreys, global communications manager for Chicago Pneumatic Vehicle Service. “We have received exceptional feedback on the CP7740 from professionals across the globe and believe so strongly in the quality of this product that we are challenging other technicians to give the CP7740 a try with a 60-day money-back guarantee.”
CP7740Challenge.com also challenges visitors to step in the ring with fictional boxer Rusty Bolts in a video boxing match, giving technicians the chance to conquer every auto professional’s arch nemesis first in the virtual ring and then in the garage with their own CP7740.
At only 6.3 inches in length and weighing only 2.7 pounds, the CP7740 allows technicians to reach tight spaces and gives them the power they need to do the job once they are there. The CP7740’s power-to-weight advantage comes from the magnesium composite materials used in the housing and motor, resulting in a powerful, yet durable and lightweight tool.
The ergonomically engineered CP7740 is designed for one-hand use, including an innovative three-position forward and reverse switch that controls torque and speed in both directions. Other CP7740 features include a 360-degree swivel to reduce hose kinks and twists, quiet operation and Chicago Pneumatic’s patented twin-hammer clutch for durability. The CP7740 is recommended for virtually every automotive application.
To learn more about Chicago Pneumatic’s dedication to quality and innovation, visit www.cp.com.
