Understanding Today’s Oil Filters (VIDEO)
Conventional filter media is unlikely to do well on today’s higher performing vehicles. Sponsored by Purolator.
The Right Oil Filter for Every Need
You may wonder what is the biggest threat to your engine? The answer is tiny – even microscopic – particles. If not properly filtered, these particles can accumulate inside the engine, potentially causing significant damage to its internal components. In time, this disruption can lead to complete engine failure. That’s why when it comes to
Why Full Synthetic Media is Important
It’s no secret that oil filters maintain proper engine lubrication while removing solid particle debris that could otherwise wreak havoc. After all, changing out the filter during an oil change is one of the major vehicle service needs that every driver must regularly maintain. While most customers have a basic understanding of filters and their
The Right Oil Filter for Every Need
You may wonder what is the biggest threat to your engine? The answer is tiny – even microscopic – particles. If not properly filtered, these particles can accumulate inside the engine, potentially causing significant damage to its internal components. In time, this disruption can lead to complete engine failure. That’s why when it comes to
The Right Filter Recommendation Depends on Driving Habits
Picking out a vehicle is more complex than just finding the right color and number of cupholders. Buyers need to make sure they take capabilities into account, on top of personal preference. A vehicle should meet a buyer’s day-to-day needs, and specs can be the deciding factor between multiple options in the same category. For
The Importance of Recommending Synthetic Oil During Spring Maintenance
After the especially harsh conditions of winter, warmer temperatures are a welcomed upside to the arrival of spring. Along with warmer temperatures comes the essential vehicle maintenance that your customers need to ensure they are not one of the 69 million breakdowns that occur every year in the U.S., the equivalent of 1 in 3
In a pandemic-influenced world, driving habits may have changed, but not vehicle needs
One of the consequences of the global pandemic that arrived in the United States last March is that vehicular traffic declined sharply for several months. People either thought twice about traveling or began to work from home as their employers locked the doors to their existing brick-and-mortar locations. While a vehicle that is not being
Oil Monitors: Talking To Customers About Life And Reality
With today’s vehicles, different makes and models have stark differences in component design and engineering. Likewise, the driving style between any two drivers on the road can be just as varied as the vehicles they own. So, the question then in the face of these variables is, “Why are most oil change guidelines still so uniform and generic?”
