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FRAM Brand Launches Industry-First Engine Protection Rating System for its Oil Filters

The FRAM team has unveiled a system to help consumers determine which of its oil filters to choose based on a new engine protection rating system. Damaging dirt and particles can threaten the life of an engine. Therefore, it’s important that motorists understand the additional protection they can get with a premium oil filter.

WIX Filters Expands High Performance No-Toil Filters Market

WIX Filters has teamed with No-Toil to provide increased distribution of their top performance dual-stage foam air filters for applications across Honda, Kawasaki, Yamaha, KTM, Artic Cat, Polaris and Suzuki brands. The WIX/No-Toil filters come in redesigned packaging and are supported with an eight-page catalog highlighting product benefits and listing all 46 part numbers and 158 applications.

FRAM Advantage Program to Re-Energize Aftermarket Oil Filter Sales

The FRAM brand has launched a new technician-based incentive program in the do-it-for-me (DIFM) channel. Called FRAM Advantage, this comprehensive, turn-key professional installer program features easy-to-execute incentives, special installer fleet packs and other sought after value propositions ….

Tech Tip: Oil Filters Deliver Protection, Value and Profits

Without question, you should sell an engine oil filter with every engine oil change. With an oil change performed every 3,000-5,000 miles, adding a brand new filter to the work order makes financial common sense for you and the customer. Here’s what you tell your customer if he or she balks ….

Tech Tip: Chrysler Minivans May Need Revised Oil Filter Adapter

You or a customer who drives a Chrysler minivan may notice oil wicking from the oil filter gasket or the oil cooler gasket. Inspect the oil filter or oil cooler gasket for scratches or cuts. If any damage exists, perform the Repair Procedure ….

Bosch Premium Oil Filters Catalog Boasts Nearly 400 Pages of Filters and Tech Information

Bosch has published a new comprehensive, bilingual catalog covering Bosch’s Premium Oil Filters for domestic and import cars, light trucks and vans for current models, as well as those built as far back as the 1950s. In English and Spanish, this 392-page catalog lists correct oil filters for all car and light truck models from A.C. to Yugo, by year/make/model/engine.

Diagnostic Solutions: Oil Filters… Are Working Harder Than Ever to Supply Clean Oil to Vital Engine Parts

Although oil filtration isn’t a new science, it’s important to remember that modern engine technology is placing new demands on oil filters. At the very least, modern engines require extremely clean oil for maximum reliability and longevity. But, more important, the use of synthetic lubricants and on-board monitored oil change intervals has allowed manufacturers to

Disposing of Used Oil Filters in the Shop

Do used oil filters take up a lot of space at your repair shop? Would you like to turn these used oil filters into recyclable steel? If so, an oil filter crusher may be the perfect piece of equipment for your shop. Oil filter crushers are safe, clean and easy to use. In most cases,

VIDEO: Understanding Differences In Oil, Air and Cabin Filters

Don’t compromise when it comes to filters, trust us. This video is sponsored by ACDelco.

VIDEO: How Are Oil And Filter Intervals Calculated?

Engineers ensure the engine, filter and oil match the mileage for the oil change interval. This video is sponsored by FRAM.