WIX Filters Hosts National FFA Organization For Allen Plant Tour
National FFA Vice President Sara Draper and North Carolina FFA Vice President Kortney Smith toured WIX’s Allen Plant, where most of the production and manufacturing focuses on heavy-duty offerings. The students got to see first-hand how a combination of WIX team members and automation create more than 1 million filters each week.
WIX Filters Extends Partnership With SH Rallycross/DRR
SH Rallycross/DRR has announced WIX Filters as a primary sponsor for three races during the 2016 Red Bull Global Rallycross Supercar championship series, and associate sponsor for nine races during the 2016 season.
WIX Filters Extends Partnership With Richard Childress Racing
Under the partnership, WIX continues its technical support of both RCR and ECR Engines by supplying air and oil filters and providing research and development support. All RCR race cars will also feature the WIX logo under the hood.
WIX Filters And Babcox Media Are Looking For ‘Game Changing’ Shops
The Driving Performance Award judging criteria looks at what innovative shops are doing to raise the bar at the front counter and in the bays – shops that truly are “changing the game” by revolutionizing the customers’ vehicle repair experience, from start to finish.
WIX Filters Partners With Performance Racing Network’s ‘At The Track’
The host of PRN’s “At the Track,” Lenny Batycki, will feature WIX and the Team WIX initiative in his weekly broadcast radio show featuring dirt track, short track, legends and kart news. In addition, Batycki will operate as a brand ambassador, providing grassroots racers with WIX swag each week.
WIX Filters Named 2015 O’Reilly Auto Parts Supplier Of The Year
WIX Filters, a global manufacturer of filtration products, has been named the 2015 Supplier of the Year by O’Reilly Auto Parts during its annual managers’ conference. “We are incredibly honored and humbled to receive such a prestigious award from such a valued partner,” said Jeff Blocher, vice president of sales for WIX.“We constantly push ourselves
WIX Filters Becomes Technical Partner Of Hendrick Motorsports
WIX’s air and oil filters will be used in competition by the four Sprint Cup Series teams of Hendrick Motorsports with drivers Kasey Kahne, Chase Elliott, Jimmie Johnson and Dale Earnhardt Jr. The brand’s logo will be featured on team equipment, transporters and underneath the hood of Hendrick Motorsports’ Chevrolet SS race cars.
WIX Filters Rolls Out 2016 Sales Promotions
WIX Filters, a global manufacturer of filtration products, has announced an extensive lineup of sales promotions for 2016. The programs for the coming year are designed to increase customer sales, raise brand awareness and connect customers with experiences involving their love for racing and WIX. “Our comprehensive lineup of sales and marketing promotions are designed
WIX Filters Honored With Auto Plus Diamond Award During AAPEX
WIX Filters, a global manufacturer of filtration products, recently received Auto Plus’ most esteemed recognition, the Diamond Award. Received during this month’s AAPEX in Las Vegas, the Diamond Award recognizes WIX’s support of Auto Plus customers, their sales strategies, fill rates, marketing campaigns and service. “We are extremely honored to accept this award from Auto
WIX Filters Introduces New Global Packaging
As the next step of its brand evolution, WIX Filters introduced new global packaging during AAPEX 2015 in Las Vegas. According to WIX, the new look and feel is clean and consistent across all products, creating an impactful brand visual. The different filters will be recognized by individual product numbers and subtle nuances, but the
