Andrew Markel, Director of Content
Brake NVH: What Does Your Shop do When a Brake Complaint Due to Noise Enters the Service Bays?

What does your shop do when a brake complaint due to noise enters the service bays? Is it a mark of shame for the technician that hurts their productivity for the rest of the day by randomly applying lubes, pastes and sprays to the brake system in hopes that the problem is at least temporarily

Viewpoint: ASE Certification

nd B? Why should I settle their debate? I have been studying for the ASE exams this month. I have been reading test prep guides, books and articles to prepare. It was getting late one night and the test took on a life of its own. Technicians A and B were really getting on my

Servicing Wheel Ends

The trucking industry has a confusing term it uses called “wheel ends.” The term covers (brakes, hub caps, tires, seals, lubricant, bearings and spindle nuts. A 16 wheeler truck can mean more than 10 wheel ends units that can go bad. While the scale of these vehicles is rather large, the basics are the same

CrossOver SUVs: Rear Suspension Dynamics

Higher gas prices are increasing sales of cross-over SUVs. These smaller SUVs have ditched the live axle in favor of rear independent suspension. While the designs are often borrowed from a car-type platform, some do have more travel in order to boost the off-road and load capabilities. Where the car ends and the truck begins

Viewpoint: Downturn or Upturn? You Be the Judge

I have been asking a lot of shop owners and technicians one question, “how’s business?” In all honesty, I’ve been surprised at the responses. At the shop level, we are not doing too bad during these tough economic times. It is safe to say that we are in the worst recession in more than 20

Viewpoint: The Green Card

Recently, a local radio station did a story on a shop that was turning away SUV drivers who could not justify owning the large vehicles. I could not believe my ears, a shop owner turning away work? Maybe your shop cannot afford to have these convictions, but it started me thinking about the whole “green

Viewpoint: Half Full…How to Sart Feeling Better About Our Industry

As the editor of BRAKE & FRONT END, I regularly encounter the “glass is half empty” side of the industry. My email and voicemail is sometimes filled with bad news, doom and gloom. It was starting to rub off on my daily attitude last month. But, I found the best cure. I committed back in

Viewpoint: Out of Date, Need an Alignment Spec?

When I receive a call from a shop looking for alignment angles, it is usually a rare or exotic vehicle. It might be that 0.1 percent vehicle that has rare options like manual steering, off-road package or all-wheel-drive, that is not in most alignment spec databases. I can usually find the specs. Try me, (330)

Viewpoint: Googling Your Shop

Go and enter the name of your shop at www.google.com. Try putting “quote marks” around the name of your shop, like “main street auto care.” Now try entering the city where you are located with the name of your shop. I don’t care if you’re a two-bay operation, or have multiple locations. What did you

Google Links

Google: GO HERE FIRST AND ENTER YOUR SHOP’S NAME. www.google.com Google Maps: Are you on the Map? If not, get a Google Account and put your Shop on the Map. www.maps.google.com Article On How Google Works in Simple Terms http://www.google.about.com/od/searchengineoptimization/qt/improverank.htm Crash Course on How To Improve Your Ranking www.soswebdesign.com/articles/googlecrash.cfm More Extensive www.courtneytuttle.com/you-blog/how-can-you-move-up-in-googles-rankings/ Great Article On

Viewpoint: Pricing Out Fear

For 2008, I changed my health care insurance from a traditional plan to a Health Savings Account (HSA). Basically, it means that the first $2,000 (pre-tax) of medical expenses are on me. I was scared at first, but I soon found that it did have some entertainment and educational value. I have found myself pricing

Viewpoint, Quality not Price

Last month, I offered up 50 tips to improve your business in 2008. Tip 31 was “Ask suppliers for better pricing. The worse they can say is no.” I received an email from a reader about it: I’m the third generation in a parts jobber/warehouse. We specialize in fleets, especially cab fleets that experience rough,