AASA Know Your Parts Website Now Exceeds 100,000 Visitors A Month
The Know Your Parts website, administered by the Automotive Aftermarket Suppliers Association (AASA) as part of its industry education and awareness campaign, has exceeded more than 100,000 visitors a month as of June 2015. “In just over a year, KnowYourParts.com has become a major destination for service technicians seeking technical and product information. AASA’s automotive
ASA/AASA Safety Inspection Forum Reveals Widespread Support For Vehicle Inspection Programs
On Friday, Nov. 14, the Automotive Service Association (ASA) and the Automotive Aftermarket Suppliers Association (AASA) hosted a Vehicle Safety Inspection and Maintenance Forum in East Norriton, Pa. Forum attendees heard from presenters from all sectors of the automotive repair industry, including: • Mary Jo Daley, state representative, Pennsylvania • John Gross, corporal, the Springfield
AASA Know Your Parts Launches New Diagnostics Campaign At AAPEX
Demonstrations of the new dedicated micro website focused on the rotating electrical diagnostics for service professionals and quality parts are scheduled throughout AAPEX at the Know Your Parts Exhibit at AAPEX at Sands No. 34001. Know Your Parts is the industry educational campaign managed by the Automotive Aftermarket Suppliers Association (AASA). The rotating electrical campaign
ASA, AASA To Host Vehicle Safety Inspection Forum
On Friday, Nov. 14, the Automotive Service Association (ASA) and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA), will host the Vehicle Safety Inspection and Maintenance Forum in East Norriton, Pa. The purpose of the forum is to discuss the importance of periodic motor
AASA Know Your Parts Campaign Redefines Value
Is there a formula for aftermarket parts value? According to the latest iteration of the popular Know Your Parts campaign, developed by the Automotive Aftermarket Suppliers Association (AASA), the answer is yes. The formula is: function, plus quality over time, equals value; in simple terms, the equation says price is not always an indicator of value.
AASA Launches Hub Bearings Quality Awareness Campaign
The Automotive Aftermarket Suppliers Association has launched a new marketing campaign as a part of its successful “Know Your Parts” program focused on the hub bearing category. The hub bearing campaign is the first in a series of category-specific campaigns designed to educate technicians, shop owners, service writers and other industry repair professionals on the value of installing only quality premium parts.
AASA Report Shows Unperformed Car Maintenance Represents 27 Percent Of Total Aftermarket Potential, But Larger Concern Is Vehicle Safety
The “untapped market” of unperformed and underperformed automotive maintenance represents 27 percent of the total aftermarket potential, according to new research from the Automotive Aftermarket Suppliers Association (AASA). However, a bigger concern, the association says, is vehicle safety.
New AAIA/AASA Report Projects 3.4 Percent Industry Growth Through 2016
The U.S. automotive aftermarket industry is expected to grow 3.4 percent annually through 2016 to $263.8 billion, adding an additional $32.6 billion to the economy. These and additional aftermarket growth figures are contained in a jointly produced Channel Forecast Model sponsored by the Automotive Aftermarket Industry Association (AAIA) and the Automotive Aftermarket Suppliers Association (AASA).
Service Professionals To Discuss ‘The Essential Parts Manufacturer’ At AASA Vision Conference
What do repair professionals want from parts manufacturers? Leaders in independent aftermarket repair will take the stage at the Automotive Aftermarket Suppliers Association (AASA) 2013 Vision Conference to lend a first-person perspective on what makes them recommend certain brands of automotive aftermarket parts.
AASA Automotive Aftermarket Status Report Shows Unperformed Maintenance Grew by $8 Billion in 2010
The rate of unperformed and underperformed maintenance in the United States grew to $62 billion in 2010 compared to $54 billion the previous year, according to the recently released “AASA Automotive Aftermarket Status Report 2012,” published annually by the Automotive Aftermarket Suppliers Association (AASA).