From May 1 through December 31, 2010, professional technicians who purchase qualifying Bendix products will not only be offering their customers  high quality brake pads and shoes, they will also be outfitting their shops with high-quality, premium-branded shop items.

At three different times throughout the year, the Bendix brand will reward its technician customers with some of its most popular shop items – like counter stools, brake cabinets and trash barrels.

• May 1 – August 31, 2010: Shops that purchase $400 worth of qualifying Bendix premium disc pads and/or shoes will receive a Bendix-branded cabinet.

• July 1 – October 31, 2010: Shops that purchase $300 worth of qualifying Bendix premium disc pads and/or shoes will receive a Bendix-branded counter stool.

• September 1 – December 31, 2010: Shops that purchase $200 worth of qualifying Bendix premium disc pads and/or shoes will receive a Bendix-branded trash barrel.

Professional technicians interested in participating in the promotion should contact their Bendix distributor or local sales representative.  Qualifying disc pads and shoes are: Bendix CQ, Bendix TitaniuMetallic II, Bendix IQ, Bendix CT-3, Bendix Fleet MetLok and Bendix premium brake shoes. Professional technicians that use Bendix products, such as the CT-3 and TitaniuMetallic II brake pads, are giving their customers premium friction products and helping keep them safe on the road.

Bendix CT-3 ceramic brake pads are specifically formulated to offer superior performance compared to semi-metallic disc pads. The premium raw materials used in the CT-3 pads help eliminate noise and reduce dusting. The TitaniuMetallic II pads provide unmatched braking performance right out of the box by virtually eliminating the need for the traditional break-in period. Instead of the traditional 200 stops, the TitaniuMetallic II coating wears away after approximately 50 stops, leaving a premium quality Bendix semi-metallic brake pad that provides miles of outstanding performance.

“Our premium branded items are always a hit with our customers,” said Jim Kelley, director of sales, North America for Friction Materials LLC. “This promotion is a great way to offer them the high quality items needed for their shop.”

Distributors and shop customers interested in learning more should contact their Friction Materials sales representative or email [email protected].  

For more information, log on to www.bendixbrakes.com.