The agreement with Pennzoil includes naming rights, designation as the Official Lubricant of Houston Raceway Park powered by Pennzoil, logo placement on numerous buildings throughout the facility – including the left-lane scoreboard and the VIP Tower Suites – as well as all of the high-traffic areas within the pits.
These motor oils are designed to combat the abnormal combustion phenomenon known as low speed pre-ignition found in some engines equipped with turbochargers and gasoline direct injection.
To pay homage to the substantial role pickup trucks play in shaping our nation and working their way into all parts of our society, Shell is honoring the vehicle by leading a national Shell ROTELLA campaign called “Pickup Pride.”
The approved oils – Shell ROTELLA T4 15W-40 Triple Protection, Shell ROTELLA T5 10W-30 Synthetic Blend and Shell ROTELLA T6 5W-40 Full Synthetic – meet Ford Material Engineering Specification WSS-M2C171-F1.
Bridgestone affiliated retailers who choose to enroll in the program will have exclusive access to the program’s benefits including: competitive pricing, digital training resources, point-of-purchase (POP) marketing materials, traffic-driving promotions, comprehensive oil selector tool and more.