Valvoline Introduces New Modern Engine Full Synthetic Motor Oil
The company says the new product is specifically engineered to protect against carbon build-up in gasoline direct injection, turbo and other engines manufactured since 2012.
Hot Shot’s Secret Launches ADRENALINE Racing Oils
The new lineup will include three different viscosities of motor oils, including 15W-40, 20W-50 and ALKY-60W, as well as an SAE-80W gear oil.
AMSOIL Announces New OE Synthetic Motor Oil Formulation
In testing, OE Synthetic Motor Oil achieved 100 percent protection against low-speed pre-ignition (LSPI), and it provides more wear protection than required by automaker specifications, AMSOIL says.
AMSOIL Announces Reformulated XL Synthetic Motor Oil
The new formulation delivers more cleaning power than its predecessor and promotes longer engine life for today’s advanced automotive technology, including turbochargers and direct injection.
Pennzoil Releases ‘Know Your Oil’ Video Content
Since there are varying levels of education around motor oil, the company has released the next round of its educational “Know Your Oil” series.
Champion Brands To Launch Modern Muscle Motor Oils
These premium mixtures of synthetic base fluids and additives are designed to provide maximum durability and protection from wear and viscosity breakdown by including special lubricity modifiers, and premium anti-wear additives.
ACURA: Oil Consumption On Manual Transmission Vehicles
In this updated TSB from 2013, Acura discusses how some 2011-’13 TSX models with manual transmissions can develop an oil consumption problem. The TSB states: “If you do not see any other factors contributing to oil consumption, consider engine braking as the possible cause.”
Mighty Introduces The M-Pak Lube System
The purpose of the Mighty M-Pak Lube System is to help all types of automotive service centers more effectively manage the significant proliferation of motor oil viscosity grades and other lubricants being specified by vehicle manufacturers to meet the 2025 CAFE standard.
Ford Announces New Motorcraft Super Duty Diesel Motor Oil
Motorcraft Super Duty Diesel Motor Oil is formulated with premium hydroprocessed base oils and the unique additive technology necessary to meet WSS-M2C171-F1.
ExxonMobil Puts Official Sports Partnerships In Fast Lane To Support New Product Launch
ExxonMobil will feature Stewart-Haas Racing driver Kevin Harvick and Basketball Hall of Famer Dikembe Mutombo in an upcoming national marketing campaign for Mobil 1 Annual Protection motor oil.
Castrol Announces Multi-Year NFL Sponsorship Extension
To kick off the renewed partnership, Castrol will feature the NFL shield logo on select Castrol packaged products in the coming months. During the multi-year sponsorship, the brand will maintain category exclusivity in the motor oil and related lubricants field.
Valvoline Runs New Campaign Geared To The Driven
Valvoline made the debut of its “Never Idle” ad campaign, a series that the company says highlights the never-settling spirit and get-it-done attitude that are not only hallmarks of Valvoline’s consumers and customers, but also are deeply rooted at the core of the company’s DNA.
