(L-R): Mike Meritt, Standard localterritory manager; Cindy Rouda, Parts Plus store manager (in Puyallup,Wash.); and Cicely Lundberg, “Ready to Ride” sweepstakes winner.
Participants visited www.standardbrand.com to answer five questions about Standard by looking through the company’s recently updated website. With every visit, technicians were automatically entered into the “Ready to Ride” sweepstakes.
“Our ‘Ready to Ride’ promotion was a huge success as we saw traffic to our website increase dramatically during that period,” said John Nodson, director of Standard brand marketing. “The promotion was a great way to introduce technicians to our new website and help familiarize them with all that it offers, including tech tips, catalogs and product information, while giving them the chance to win great prizes.”
Visitors to the website also had the chance to win one of 10 Garmin nuvi 350 Portable GPS Navigators. The winners were Gregg Clark, LaGrange, KY; Donna Lovett, Columbia, TN; Joseph Menard, Yalesville, CT; Jennie Myers, Tavernier, FL; James Showell, Auburn, NY; Penny Snyder, Payne, OH; David Steinmann, Fox Lake, WI; Morgan Towle, Fairview, OK; Mark Tuma, Sartell, MN. and Brian Vladyka, Clayton, CO.
Standard Engine Management is part of Standard Motor Products, Inc. (SMP) and supplies independent professional auto technicians and automotive do-it-yourselfers with high quality replacement parts for engine management ignition, emission and fuel systems of domestic and import cars and light trucks. SMP products are sold through both traditional and non-traditional distribution channels. For more information, visit www.smpcorp.com.
