Snap-on Updates Diagnostic Website To Enhance User Experience – UnderhoodService

Snap-on Updates Diagnostic Website To Enhance User Experience


Snap-on announces it has enhanced its diagnostic website to provide users with more relevant product information.

“We know our customers’ time is valuable, so the updated Snap-on diagnostics website is presented in a fresh, clean format that is easy-to-navigate,” said Mark Schaefer, director of marketing, Snap-on Diagnostics. “The site provides an engaging user experience, delivering rich product content and valuable training information conveniently accessed from any device.”

Visitors to the website will first notice that the homepage has been redesigned with a sleek, new look, using enhanced image-based features, such as dynamic scroll, to quickly view the broad range of diagnostic products that Snap-on offers. New visuals create interest by highlighting value-added products and features, and special promotions with direct links for more information.

The product pages have been improved so diagnostic platform users can find everything about their tool in one place, including features, specifications, software, accessories and subscription details. Larger, more distinguishable product icons have been added for easy information access. Furthermore, multiple product images provide more physical views of the tool that users can click on to enlarge.

Plus, Snap-on customers can tell the company how to improve their website experience by leaving comments with the new feedback button visible throughout the site.

In addition to the recent enhancements, the website contains features to help customers navigate the functionality of their diagnostic tools. For example, the Snap-on Training Solutions modules are made up of videos that provide quality product training that is available to technicians when it is most convenient for them—24 hours-a-day, seven days-a-week. The modules are free-of-charge and technicians can revisit the training sessions as often as necessary to learn at their own pace. The Diagnostic Quick Tips videos, based on real case studies, show how to apply diagnostics to specific vehicles and applications through two-minute demonstrations of diagnostic tools solving common problems.

Links:

Snap-on Diagnostics

You May Also Like

Auto Care Association Launches REPAIR Act Video

The goal is to emphasize the need for federal REPAIR Act legislation, according to the Auto Care Association.

The Auto Care Association launched a new Right to Repair video campaign, featuring independent repair shop owners from across the United States share their stories and shed light on the increased challenges independent repair shops are facing with accessing repair data to service their customers’ vehicles. 

The video campaign emphasizes the need for the Right to Equitable and Professional Auto Industry Repair Act (“REPAIR” Act), which ensures vehicle owners and repair shops have access to tools and data needed to keep cars and trucks on the road safer, longer.

ASE Education Foundation, Goodguys Continue Partnership

Goodguys is one of many industry relationships the foundation has developed to help solve the technician shortage.

Valvoline Celebrates Female Service Center Employees

As women make up more than half of all drivers in the United States, Valvoline is taking steps to increase their vehicle care confidence.

UniClutch Launches Clutch System in the United States

From Australian manufacturer Clutch Industries, UniClutch is a clutch system that delivers uncompromised performance.

Automotive Hall of Fame Announces Class of 2024 Inductees

Six honorees whose efforts helped shape the automotive and mobility marketplace will be recognized.

Other Posts

Castrol Turns 125, Debuts New Market Strategy

As part of the new strategy, Castrol will explore opportunities in battery thermal management, digital and service solutions and data center immersion cooling.

Valvoline Global to Debut Ad During Super Bowl Pre-Game

The company will showcase its Restore & Protect motor oil in a 30-second ad before Super Bowl LVIII.

Litens Adds Distribution Footprint via Acquisition

With the acquisition, Litens is set to improve its overall customer experience through enhanced communication capabilities and increased flexibility that enables Litens to further meet diverse customer demands with ease.

Advance Auto Parts, Baker Mayfield Partner for Super Bowl

If there is a false start penalty during Sunday’s Big Game in Las Vegas, fans can win free DieHard batteries for life.