Royal Purple, a premium synthetic lubricant manufacturer, has announced the continuation of its partnership with custom vehicle builder, Ringbrothers for 2016. This marks Royal Purple’s fifth consecutive year partnering with Mike and Jim Ring, owners of the Wisconsin-based Ringbrothers.
As an official product sponsor, Royal Purple will contribute a full range of products, including its synthetic motor oils, Max Gear, Purple Ice and Max EZ, for various Ringbrothers builds to be showcased at different events throughout the year.
“We only use the best products in Ringbrothers vehicles and Royal Purple has always made the best lubricants, filters and performance chemicals,” said Jim Ring, co-owner of Ringbrothers.
“We not only value the products, but the partnership we have built together with Royal Purple too,” added Ringbrothers co-owner Mike Ring.
In past years, Royal Purple has provided high-performance lubricants for a number of Ringbrothers vehicle projects including its famed “Recoil” 1966 Chevrolet Chevelle, which debuted at the 2014 SEMA Show. Ringbrothers also featured Royal Purple products in its award-winning 1965 all carbon fiber widebody Mustang “Espionage” and “Blizzard” 1965 Mustang.
“We are thrilled to continue our partnership with Ringbrothers. Mike and Jim are two of the most talented and humble people we’ve worked with in the business,” said Debby Neubauer, Royal Purple’s vice president of marketing. “We look forward to seeing what they have in store for 2016.”