Identifix Direct-Hit Grows To 8.3 Million Vehicle Look Ups per Year – UnderhoodService

Identifix Direct-Hit Grows To 8.3 Million Vehicle Look Ups per Year

These numbers have almost doubled from 2008, where 5.4 million vehicles were looked up for the year.

Identifix recently announced that the company has experienced unprecedented growth in the market with the number of vehicles looked up by subscribers to the company’s Direct Hit product reaching more than 8.3 million per year. Subscribers have also grown at a fast pace — from just over 15,000 in 2008 to more than 20,000 in 2009,  an increase of more than 5,000 subscribers in just the first six months of 2009.

Direct-Hit is Identifix’s subscription based online diagnostic information source offering real-world, proven diagnostic and fix information. It was developed from more than 3.6 million Identifix Repair Hotline calls to the company’s 45 ASE Master-certified technicians.

Direct-Hit delivers more than 325,000 Hotline Archives that are symptoms, associated short-cut tests and fixes, and includes more than 150,000 Confirmed Fixes. Direct-Hit is updated constantly with more than 6,000 new symptoms, associated short-cut tests and fixes added to the database each month.

“The growth from three to eight million vehicle lookups in two years is a combination of doubling the subscriber base and tripling the number of confirmed fixes on the site. Subscribers are more inclined to use Direct-Hit because they now are so much more likely to find a fix for the vehicle/problem frustrating them,” said Jeff Sweet, Identifix President. “Shops are demonstrating their ability to repair vehicles faster and more efficiently through the routine use of Direct-Hit,” Sweet added.

Direct-Hit enables technicians to perform repairs profitably and accept repair services on jobs that otherwise might have been turned away. The company also serves as a content supplier to Microsoft’s MSN.Auto website, providing data on used vehicle reliability and reparability.

For more information visit:

You May Also Like

Dorman Launches New Repair Solutions

Among the new releases are Dorman OE FIX repair solutions designed to help save time, money or increase reliability.

Dorman Products Inc. has announced the release of 400 new motor vehicle parts, including what the company says are 130 aftermarket exclusives. The new products advance Dorman’s mission of providing repair professionals and owners greater freedom to fix passenger, commercial, and recreational vehicles with internal combustion, hybrid, and electric powertrains. Among the new releases are a dozen Dorman OE FIX repair solutions designed to help save time, save money, or increase reliability.

Opus IVS Announces Launch of Master Class Free Training Series

Seminars and coursework focused on advanced vehicle technologies for those wishing to advance their skills.

Autoshop Solutions Partners With Turnkey Marketing

Both companies only focus on the automotive aftermarket and have the same goal of keeping those bays full.

AP Emissions Releases January New Part Number Update

The release includes direct fit EPA converters covering more than 6.6 million vehicles in operation.

.01 Micron Superstar Filter

The .01 Micron SuperStar Filter includes a differential pressure gauge and comes with mounting brackets.

Other Posts

Dayco Expands H-D Belt Kit Line

Dayco says six new SKUs cover hundreds of thousands of Class 8 fleet vehicles on the road today.

asTech’s Patented Rules Engine Now Available

asTech users, insurance carriers and their customers can be confident with the accuracy and cost of the recommended scan type.

Standard Motor Products Announces Pro Training Power Hour

The free, live/virtual technical series presented by Standard’s professional trainers will be geared toward technicians.

MAHLE Aftermarket Expands Cylinder Head Gasket Portfolio

New part numbers for Asian and domestic models join more than 12,000 part numbers for 900,000+ applications.