COATS Launches Contest to Find Oldest Direct Drive Balancer – UnderhoodService
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COATS Launches Contest to Find Oldest Direct Drive Balancer

Hennessy Industries has announced the launch of a fall promotional contest, “The Search for the Oldest COATS Direct Drive Balancer,” that gives COATS direct drive balancer owners a chance to win a trip for two to Las Vegas and a new 1250-3DV balancer. The contest will run from Oct. 11 through Dec. 3.

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Hennessy Industries has announced the launch of a fall promotional contest, “The Search for the Oldest COATS Direct Drive Balancer,” that gives COATS direct drive balancer owners a chance to win a trip for two to Las Vegas and a new 1250-3DV balancer. The contest will run from Oct. 11 through Dec. 3.
 
In addition to the grand prize, the owner of the next-oldest COATS direct drive balancer will receive a new 1250-3DV balancer, and everyone who enters the contest is eligible to win a new 1250-3DV through a random drawing. Shops that have a COATS direct drive balancer should go to www.coatsdirectdrive.com to enter their machine’s serial number for a chance to win.
 
“This contest is going to be a lot of fun and should really highlight the longevity and reliability of COATS’ direct drive balancers,” said Kevin Keefe, Hennessy Industries’ vice president of marketing. “We expect to find tens if not hundreds of COATS direct drive balancers still in use that were manufactured 10, 20 or even 30 years ago; but we wanted to give all of our direct drive customers a chance to win a new 1250-3DV, regardless of the age of their equipment.”
 
COATS’ patented direct drive technology features an integrated motor and spindle assembly that is pre-balanced at the factory, eliminating the need for pulleys and belts that can cause troublesome “noise” and interfere with balancing accuracy. It is also an extremely robust and durable design, which is why many original direct drive models are still being used to balance tires in high-volume shops.
 
“With new direct drive models in the pipeline, we started thinking about ways to emphasize the reliability and longevity aspect of our direct drive systems” said Keefe. “This contest seemed like a terrific opportunity to let our customers tell us their direct drive story.”   
 
For more information about “The Search for the Oldest COATS Direct Drive Balancer,” or to submit your COATS direct drive balancer into the contest, visit www.coatsdirectdrive.com.
 
About Hennessy Industries
Hennessy Industries manufactures COATS, AMMCO and BADA products, and is the largest full-line wheel-service equipment manufacturer in North America. Hennessy is recognized for its state-of-the-art technology in the manufacturing of COATS tire changers and wheel balancers, AMMCO brake lathes and lifts, and BADA wheel-balancing weights.
 
Hennessy is headquartered in La Vergne, TN, with manufacturing facilities in Tennessee and Kentucky. To learn more about Hennessy and COATS, visit www.ammcoats.com or follow us on Twitter at www.twitter.com/ammcoats.
 

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