Bar’s Leaks, Rislone Sponsor Annual Houston Art Car Parade – UnderhoodService

Bar’s Leaks, Rislone Sponsor Annual Houston Art Car Parade

BarsLogo-300x136Bar’s Leaks and Rislone, brands under the Bar’s Products portfolio, have announced they will sponsor the upcoming Houston Art Car Parade on April 11. The three-day event, powered by the Orange Show, is the largest art car parade in the world with more than 300,000 attendees each year.

The Houston Art Car Parade is an event that allows participants from all over the country, local community groups, public and private schools and professional organizations to enter mobile works of art for a chance to win more than $20,000 in cash prizes. The parade attracts more than 250 decorated vehicles from 23 states, along with Canada and Mexico.

rislonelogo-300x257Bar’s Products says its sponsorship of the event is part of its ongoing commitment to the DIY and auto enthusiast community. CarrieMermuys-Ventura, chief operating officer for the Bar’s Products family of brands, explains, “We are very excited to be sponsoring this event as it is the perfect blend of our two passions: the DIY movement and the automotive world. We want to show our support for these communities being that our products are made specifically for DIY enthusiasts. Not to mention, these decorated vehicles take automotive creativity to another level, something we are proud to support.”

The Bar’s Leaks and Rislone tents will be located along the parade route, near the VIPit area. They will host onsite engagement activities for event attendees, including carnival-type games and origami challenges. Those who participate will have a chance to win Bar’s Leaks or Rislone products, t-shirts, hats and temporary tattoos.

The brand spokespeople, Bobby Janiec and Caitlin Burt, will also be attending the event and will be seen riding one of the decorated vehicles along the parade.

You May Also Like

Auto Care Association Launches REPAIR Act Video

The goal is to emphasize the need for federal REPAIR Act legislation, according to the Auto Care Association.

The Auto Care Association launched a new Right to Repair video campaign, featuring independent repair shop owners from across the United States share their stories and shed light on the increased challenges independent repair shops are facing with accessing repair data to service their customers’ vehicles. 

The video campaign emphasizes the need for the Right to Equitable and Professional Auto Industry Repair Act (“REPAIR” Act), which ensures vehicle owners and repair shops have access to tools and data needed to keep cars and trucks on the road safer, longer.

ASE Education Foundation, Goodguys Continue Partnership

Goodguys is one of many industry relationships the foundation has developed to help solve the technician shortage.

Valvoline Celebrates Female Service Center Employees

As women make up more than half of all drivers in the United States, Valvoline is taking steps to increase their vehicle care confidence.

UniClutch Launches Clutch System in the United States

From Australian manufacturer Clutch Industries, UniClutch is a clutch system that delivers uncompromised performance.

Automotive Hall of Fame Announces Class of 2024 Inductees

Six honorees whose efforts helped shape the automotive and mobility marketplace will be recognized.

Other Posts

Castrol Turns 125, Debuts New Market Strategy

As part of the new strategy, Castrol will explore opportunities in battery thermal management, digital and service solutions and data center immersion cooling.

Valvoline Global to Debut Ad During Super Bowl Pre-Game

The company will showcase its Restore & Protect motor oil in a 30-second ad before Super Bowl LVIII.

Litens Adds Distribution Footprint via Acquisition

With the acquisition, Litens is set to improve its overall customer experience through enhanced communication capabilities and increased flexibility that enables Litens to further meet diverse customer demands with ease.

Advance Auto Parts, Baker Mayfield Partner for Super Bowl

If there is a false start penalty during Sunday’s Big Game in Las Vegas, fans can win free DieHard batteries for life.