Protecting Your Vehicle in the Winter
Depending on where you live, autumn is an idyllic time of year with bright colors and mild temperatures. If there is one downside though, it means that winter is on its way, which means frigid temperatures, snow, ice and difficult road conditions. The lifespans of cars and trucks are increasing all the time, so protecting
Updating Your Shop’s Approach to Vehicle Filtration
Customers may wonder what the biggest threats are to their engines. Heat is one for sure. But the other are tiny – often microscopic – particles. If these aren’t filtered thoroughly, they will accumulate inside the engine, which will increase friction, heat and lead to significant damage to internal engine components. In time, it will
Keep Drivers Comfortable with Airborne Contaminant Control
Oil changes are one of the first projects that DIYers and experienced automotive pros learn how to perform. This maintenance task is vital to vehicle performance, relatively easy to do and performed at regular intervals, so most customers understand its importance. All drivers need to stay on top of oil changes, especially with more cars
FRAM® Provides Next-Level Engine Protection for the Summer
For many people, road trips are an enjoyable summertime tradition. Whether you’re taking the family out on vacation, traveling for sporting events, or just hitting the road for some mind-clearing relaxation, summer usually means miles. Since 1934, Pros and DIYers everywhere have relied on FRAM® to get the most complete engine protection. When it comes
SRX Series a Natural Fit for FRAM®
When giants in the auto racing world team up with successful, resourceful business partners, you form a recipe for success. In this case, the result is the Superstar Racing Experience (SRX) Series. The SRX Series, otherwise known as the Camping World SRX Series, is the brainchild of racing legends Tony Stewart and company. Taking some
The Right Oil Filter for Every Need
You may wonder what is the biggest threat to your engine? The answer is tiny – even microscopic – particles. If not properly filtered, these particles can accumulate inside the engine, potentially causing significant damage to its internal components. In time, this disruption can lead to complete engine failure. That’s why when it comes to
The Importance of Changing Cabin Air Filters for the Winter
Keep the air in the cabin clean and the warm air flowing freely. When it comes to performing preventative maintenance on your vehicle, filtration is a great place to start. At first, you may think about performing regular oil changes, along with replacing engine oil and air filters. Another component that protects critical spaces –
The Right Oil Filters for Ultimate Protection
FRAM® offers oil filter options to fit all driving habits. Buying a new or used vehicle is usually based on consumer needs as well as personal preference. Some people need a reliable car for long commutes or daily driving, while others require a heavy-duty work truck for hauling or towing. Other folks prefer an SUV
The Right Oil Filter for Every Need
You may wonder what is the biggest threat to your engine? The answer is tiny – even microscopic – particles. If not properly filtered, these particles can accumulate inside the engine, potentially causing significant damage to its internal components. In time, this disruption can lead to complete engine failure. That’s why when it comes to
The Right Filter Recommendation Depends on Driving Habits
Picking out a vehicle is more complex than just finding the right color and number of cupholders. Buyers need to make sure they take capabilities into account, on top of personal preference. A vehicle should meet a buyer’s day-to-day needs, and specs can be the deciding factor between multiple options in the same category. For
Fight the Engine Effects of Stop-and-Go Traffic
It’s almost summer, also known as orange barrel season in many parts of the United States. Summer 2021 is looking like another construction-heavy season, with states gearing up for thousands of miles in road projects. At the end of March, the Ohio Department of Transportation released its 2021 construction season plans, covering 4,596 miles of
The Importance of Recommending Synthetic Oil During Spring Maintenance
After the especially harsh conditions of winter, warmer temperatures are a welcomed upside to the arrival of spring. Along with warmer temperatures comes the essential vehicle maintenance that your customers need to ensure they are not one of the 69 million breakdowns that occur every year in the U.S., the equivalent of 1 in 3
