ACDelco Launches New ‘Make it ACDelco’ Promotion – UnderhoodService

ACDelco Launches New ‘Make it ACDelco’ Promotion

To reward independent service centers for purchasing ACDelco parts during this busy automotive service season, ACDelco is offering a very special reward shops can get their arms around: premium leather jackets.

Through March 31, when service centers “Make it ACDelco” by choosing ACDelco parts for repair order needs through a participating ACDelco distributor, they can earn an exclusive, premium leather jacket emblazoned with the ACDelco logo.

“Based on feedback we’ve received from our customers, we wanted to offer a meaningful promotion to our independent service centers that was easy to redeem and that provided an immediate reward,” said Nancy McLean, director, ACDelco and GM wholesale marketing.

To participate, shops must purchase qualifying parts between Feb. 1 and March 31 from a participating ACDelco distributor. Purchase requirements may vary by distributor, so service centers should consult their participating distributor or for specific requirements and contest rules.

Once service centers fulfill the program requirements, they will receive a jacket certificate from their participating distributor. The certificate can be used to order the jacket from a special website. Jackets arrive in about two weeks.


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